JOB EXPERIENCE

2018 - 2019 

Digital Marketing Manager

Eurekos - Learning platform for corporate training | SaaS 


  • Increased the no. of website visitors by +550%

  • Grew conversion rate: 5-7 % over the past 12 months

  • Grew web presence and global brand awareness by 29%

  • Won 14 awards over the past 12 months

  • Automated marketing and workflows

  • Ensured a new, strong and consistent brand across all channels

  • Planned and executed marketing plan 2018-19

  • Influenced product strategy and brought product to marke

  • Managed monthly, quarterly and annual budgets

2016 - 2017 

Marketing Coordinator
Mentorix - Online training company in mainly project management


  • Increased the no. of website visitors by 86%

  • Optimized and maintained their marketing mix

  • Organically grew initiatives that resonated with their ideal customer persona

  • Crafted and executed strategies within digital marketing

2015

Marketing Intern

BoConcept San Francisco - Retail Furniture Company


  • Creating graphics for specific activities.
  • Acting as a brand ambassador during store events.
  • Revamped their Social Media platforms.


I'M EMMA

Digital Marketer

What Motivates?

I like to identify challenges and finding the perfect solution. I’m hands-on and posses a keen eye for detail, always making sure that every project is carried out with precision. I love new projects where my creative, strategic and analytical personal characteristics are utilized. 

KNOWLEDGE & SKILLS


  • Content marketing 
  • Social media
  • Web design
  • Product marketing
  • Marketing automation
  • E-mail marketing
  • Brand style guides
  • Analytics & reporting
  • SEO & SEM

ENDORSEMENTS

“Emma is one of my favorite people. She is so much fun to work with and is one of the most productive marketers I've ever seen. She gets things done fast and has truly transformed the Eurekos marketing program from zero to one hundred. One of the things I most admire most about Emma is her web marketing expertise and her ability to pick up and use the latest and greatest PPC and SEO technology. That stuff is changing all the time, so it's amazing to watch her. I would recommend Emma to anyone trying to build a strong marketing program, fast."

Gordon J. Johnson, Marketing Strategist

“I know Emma as a creative, enthusiastic, hardworking professional with lots of humor and a very open social attitude. Emma has a great talent for SoMe and marketing campaigns. The talent includes a deep understanding for the technical aspects of SoMe as well as the need for strategy, analysis and planning. I can only give Emma my warmest recommendations and I'm sure Emma will have a great career in marketing. Don't hesitate to hire her!”


Karin Eckersberg, Business Development

“Working with Emma was a huge pleasure. She and I had multiple opportunities to collaborate on a number of projects and tasks. Her knowledge and skills in web design helped make Eurekos courses stand out as well as saving my team a lot of time—notably in creating some awesome videos that really caught customers eyes. Emma's professional acumen for digital marketing and strategy helped the company as a whole thrive, as she pushed for what we needed to make our mark in the EdTech industry." 


Omeed Aminian, Learning Engineer

EDUCATION

Copenhagen Business Academy

Top-up Bachelor's degree, International Sales & Marketing


Copenhagen Business Academy

AP Degree in Marketing Management


Courses

The Fundamentals of Digital Marketing - Google 

The Complete Digital Marketing Course by R. Percival, D. Walsh

UX & Web design Master Course By Joe Natopli

Learn how to sell on LinkedIn - Linkedinsider

Google Ads - Kursuszonen

SOFTWARE SKILLS

Google Analytics

Google Ads

Facebook

LinkedIn

Adobe

AWARDS & RECOGNITION

2019

Top LMS Web Design - Gold award
Eurekos recognized as a learning technology vendor who excelled in website design, content development and SEO.


2019

Eurekos won award with customer - Silver award

I was responsible for the application including the case study explaining the challenge, solution and the result.


2016

Winner, Case Competition - Coloplast - 2016

Case: How should Coloplast target and retain new customers, and innovate their Ostomy-bag?


2016

Winner, Case Competition - Les Deux - 2016

Case: How should a new clothing line of fashion company, Les Deux enter the Danish market?

MailChimp

ActiveCampaign

Vimeo

Zapier

Asana

Gravity Forms

Pipedrive CRM

GoToWebinar

Youtube

HootSuite

Seo Yoast

SemRush

Cookiebot

LETTERS OF RECOMMENDATION

If you would like to read a "Letters of Recommendation" from one of my previous employers, please contact me here

GET CONNECTED



Would you like to hire me, work together or simply chat?
Don't hesitate to contact me.

- info@praxis-marketing.dk              - +45 28 89 00 01

 



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